Supplements and the Supplement Industry – An Introduction
If you are not really acquainted with supplements, trying to find them can be confusing and overwhelming, because there are so many different brands and products, with new ones being released all the time. There are currently so many goods that it is practically impossible to keep track of other nutritional foods. Even people who work in the supplement industry tend to think about certain areas, such as vitamins/minerals, sports supplements, herbs, etc.
Supplements can be confusing, because according to the who you talk to, you can get very different jugement. Many people have extreme or biased views of supplements, with others on one side saying everyone in order to take many different supplements and people on the component saying all supplements are worthless. There’s issues, the in order to somewhere in considering. There are certainly some great supplements available, but many products are essentially worthless, other people have some positive benefits, but aren’t worth the cost for them.
Perhaps the greatest amount of supplement confusion stems inside marketing tactics companies use to promote their products, especially in magazines. Many health and wellness magazines are properties of the same company as the solutions that are advertised each morning magazine and even some of the articles are designed to promote their own brand of remedys. When I worked in supplement stores I frequently spoke with people about supplements as it was interesting several people had biased views towards or against certain brands based on which magazines they assess.
To make matters worse, supplement marketing often sites scientific research to add credibility to products, but this results are rarely presented a great honest and straightforward way. In many cases, the studies are poorly done, financed by the supplement company, have results that have been refuted by many other studies, or contain nothing to use the product being offered. Unfortunately, the only way to figure out if the studies and claims are legitimate is to find and read the original study, but benefit for those a daunting task even for individuals the industry. Of course, supplement companies are well aware of that fact and they expect that men and women not fact check their claims.
By quoting information from scientific studies, companies often make an attempt to make their products sound better than they actually are. Atmosphere thing is both reputable and disreputable companies use this tactic to help market their products. Substantial between the positive and negative companies is reputable companies put quality ingredients in goods and the labels contain accurate data. Disreputable supplement companies may have lower sums of ingredients than the label claims or their supplements will not even contain a few listed ingredients at all.
Companies frequently get away with making questionable claims or lying about how precisely exactly much of an ingredient is in a product, because the supplement industry is not government regulated. However, while the product itself is not regulated, there is a few regulation about what information can show on a label. For instance, companies aren’t allowed to make any claims about products preventing or curing diseases. Instead they have drugs what are called “structure/function” claims.
A structure/function claim would be for example a calcium supplement label stating that “calcium is important for strong bones.” The label is not supposed to state “this supplement helps avert osteoporosis.” Any supplement that references diseases such as osteoporosis must also convey a statement like, “This supplement is not intended to diagnose, treat, cure or prevent any deseases.” These statements are required, because government regulations say that only a drug can make a claim about preventing or treating diseases.
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